SOCIAL MEDIA RESEARCH PRESENTATION

SOCIAL MEDIA RESEARCHPRESENTATIONname:Institution:Prof’s name:Due date:The research problem• We seek to understand the futureof social media• How social media will influenceconnections and relationships.• How social media will fostermarketingThe problem statement• This research seeks to understandthe interaction between socialmedia and its effects on markets.By assessing this, we willunderstand the potential changesin the future regarding on-storepurchases.Significance of the study• Seeking to understand the meaning ofmarketing generally.• Helping in generating marketing dynamicsknowledge• Helping businesses to focus more onmarketing.• Businesses will use the research to acquiremarketing knowledge.Definition of terms• The significant words tobe used in this studyinclude• Social media.• Marketing.• Social media platforms.• Marketing strategies.Research questions• What are some of theadvantages of social media inproduct branding?• What are some issues faced bysocial media marketers?Methodology• Researching methods willinclude• Qualitative method.• Quantitative methodConducting the research• Literature from the followinglibraries will be used:• CSU Library• Google scholar.• Endnote• Emerald• ACMData analysis• The information fromdifferent authors will becarefully examined andevaluated for the resultanalysis.Data sampling and distribution• The c … Purchase document to see full attachment

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